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But Brad Goldberg, president of Peak6 and Spark’s new board director as of August, said that through modernizing the company’s technology and focusing on how to effectively market its two best known sites — JDate and Christian Mingle — the company will adapt and “take advantage of the changing industry landscape.”JDate was created in 1997 in a West Los Angeles condominium; Christian Mingle was added in 2001.
Spark Networks (which trades under the ticker symbol LOV) eventually grew to about 30 dating sites, but the crown jewel has always been JDate. Goldberg estimates that 70 percent of the Jews of dating age in the United States have had some contact with JDate or JSwipe, with about one million registered users.“We’re unambiguously touching a greater percentage of the Jewish population than ever before,” he said.
This comes at a time when an increasing number of Americans are trying to find partners online.
According to the Pew Research Center, 15 percent of Americans have used online dating sites or mobile apps, compared with 11 percent in 2013.
(In fact, in light of its success, Baskin-Robbins named an ice cream flavor in honor of the show.) And over the years, the show featured many stars of the day (Burt Reynolds, Paul Petersen and even Dick Clark showed up) as well as newcomers who would in later years become big stars in their own right (John Ritter, Teri Garr, Tom Selleck and Farrah Fawcett were among these.) The show left abc-TV on July 2-6, 1973, but stayed in syndication for another year (1973-1974) before leaving the airwaves altogether.